Marketing Awards

Marketing Awards Entry Form (pdf)

M1 Best Promotional Ad
Includes any size ad used in magazines, supplements, billboards etc. Does not include signage as listed in Best Project Signage.
Judging Criteria: Concept, copy, layout, creativity, impact, appropriate use of this type of media, and overall design used to convey a message to the target market. Exhibits required: One copy of the ad mounted on poster board.

M2 Best Project Signage
This can include store signs, A frames, model identification, project signage.
Judging Criteria: Concept, copy, layout, creativity, impact, appropriate use of this type of media, and overall design used to convey a message to the target market Exhibits Required: Three to five 8" x 10" photographs.

M3 Best Sales Brochure - local campaign only
Includes direct mail pieces, brochures and / or information packages.
Judging Criteria: Concept, copy, layout, creativity, impact, appropriate use of this type of media, and overall design used to convey a message to the target market. Exhibits Required: One copy of the brochure.

M4 Best Builder Information Package
May include copies of floor plans, a site map and a specification sheet among other things.
Judging Criteria: Concept, copy, layout, creativity, impact, appropriate use of this type of media, and overall design used to convey a message to the target market Exhibits Required: One copy of the information package.

M5 Best Interior Merchandising Model Home under $400,000.

M6 Best Interior Merchandising Model Home $400,000 and over
Judging Criteria: Use of finishes, furnishings, window treatments and accessories used to highlight features of the model home, in relation to the target market. All upgrades as shown are to be included in price.
Exhibits Required: Three to five 8"x10" photographs showing different views throughout the model home including digital copies on disc.

M7 Best Web-site
Most innovative website for any LHBA Member who uses an internet website as part of their unique and innovative marketing plan.
Judging Criteria: Originality, execution of presentation, creative use of media, concept, and information architecture. Exhibits Required: Completed entry form.

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